“If you can’t deliver and sell your song standing alone on a stage, with one mic, one spotlight and one instrument, then you’re not an entertainer and it’s not a song.”

– David Lee Roth


Although recorded music remains the goal of every musician and singer, the market for CDs, downloads and streams isn’t nearly as lucrative as it once was. Today, recorded music is merely the calling card which leads to better revenue streams – live performances, publishing and merchandising. And since recorded music is just the memorializing of a live performance, it is the live performance that is the most important aspect of any musical career. Having spent over 40 years working solely in the area of live performance, I believe that this is where the young musician and singer needs to focus.  

It helps a great deal to teach some important concepts before they step onto the stage. The first thing is the possibility. Imagining that becoming an entertainer is possible. And then enrollment. Believing that you can actually learn something. Signing up for the journey. Not standing there with your arms folded, waiting for wisdom to come to you. But instead, eagerly leaning in, choosing to learn something. I bring up these concepts because learning how to be and entertainer is a labor of love. If you don’t love it, it’s hard to do the labor.

And so that energy that we share with each other, long before the student is on the stage, is critical. There are people who would rather tell the student where to stand and how to move. But that’s not really what matters. That’s compliance and control. Doing something with an enrolled individual who is eager to go with you, is a hundred times more effective than doing it to them.

Young singer/songwriter/performers who are aspiring to make their mark in Nashville need to be ready for two events: The 20-30 minute showcase and the eventual Radio Promo Tour. I have extensive experience in both areas and a curriculum for both.

I take clients through every aspect of what they will need to do to make their live show successful – from song arrangement, to set list strategies, to mic techniques, to stage entrance and exit, to between-song patter, to stage placement, to wardrobe, to audience connections, and all the other minutiae of putting together an entertaining show. 

As a way of introduction you should first read my current book - THE NEW SINGER/SONGWRITER RULE BOOK:    101 WAYS TO HELP YOU IMPROVE YOUR CHANCES OF SUCCESS. Learn more about how this book can get you started on your successful career as a singer/songwriter by clicking the BOOKS button at the top of this page.